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The Accidental Entrepreneur
The NYT recently published an article describing the growing phenomenon of job seekers giving up on traditional employment and deciding to start their own businesses. Here’s my advice to these first-time, “accidental” entrepreneurs. As I often tell my students, spend …
A Recession-Proof Business Model (Stop Provoking Your Customers)
In a recent WSJ article, an airline analyst was quoted as saying that when everyone else is charging for formerly-free services such as pillows, it didn’t make sense that Southwest wasn’t. I couldn’t help but think that these analysts might …